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style="float: left;border-left: 1px solid #CCC;width: 669px;"> <div class="title-rubrik"> <h4 class="text-primary">HIBURAN</h4> </div> <div class="content-artikel"> <small class="content-artikel-tanggal">Rabu, 20 Juli 2022 11:23</small> <div class="content-artikel-judul">Najla Bisyir: Kuncinya Melek Teknologi</div> <div style="margin:10px 0;"> <!--<div class="blokinline" style="vertical-align:top;position: static;"><button class="btn btn-success btn-xs" type="button">Read <span class="badge">0</span></button></div>--> <div class="blokinline" style="vertical-align:top;position: static;"> <div class="fb-share-button" data-href="https://kaltim.prokal.co/read/news/401245-najla-bisyir-kuncinya-melek-teknologi.html" data-layout="button_count"></div> </div> <div class="blokinline"> <div class="g-plus" data-annotation="bubble" data-action="share" data-href="https://kaltim.prokal.co/read/news/401245-najla-bisyir-kuncinya-melek-teknologi.html"></div> </div> <div class="blokinline"><a href="https://twitter.com/share" class="twitter-share-button" data-url="https://kaltim.prokal.co/read/news/401245-najla-bisyir-kuncinya-melek-teknologi.html" data-text="Najla Bisyir: Kuncinya Melek Teknologi - ">Tweet</a></div> </div> <div clas="content-artikel-image"> <img src="https://images2.prokal.co/webkp/file/berita/2022/07/20/0545a9d8c51212187771bbf1cbc9ddf9.jpg" style="width:628px;height:350px;" /> </div> <div class="text-muted" style="padding:10px 0;"></div> <div class="content-artikel-text"> <div style="float: left;margin: 0 10px 10px 0;"> </div> <div id="bodytext" style="font-size:12pt;"> <p><strong>BAGI</strong> Najla Bisyir, merintis usaha sendiri adalah sesuatu yang menyenangkan sekaligus menantang. Terlebih, usaha tersebut berawal dari hobi yang ditekuni. Najla merupakan pendiri salah satu UMKM yang bergerak di segmen kuliner dessert box yang sedang viral.</p> <p>Bermula dari 2016, usaha Najla diawali dengan ketertarikannya pada dessert (makanan penutup). ”Karena harga pasaran dessert yang relatif tinggi, saya memutuskan untuk membuatnya sendiri di rumah dan mencoba memasarkannya secara digital melalui media sosial,” ujar Najla.</p> <p>Perjalanan untuk mengembangkan usaha itu mengalami banyak tantangan. Najla menyebut, tantangan terbesar adalah mengatur cash flow yang sangat memengaruhi operasional dan pengembangan usaha. </p> <div class="content"> <p>Namun, lagi-lagi, keberadaan teknologi digital mampu menjadi solusi. Berkat kegemarannya mengadopsi berbagai teknologi, Najla pun berupaya menerapkannya pada bisnisnya.</p> <p>”Khususnya untuk mengatur dan mencatat finansial. Menurutku, melek teknologi sangat penting bagi pengusaha yang ingin mengembangkan bisnisnya,” tegasnya. 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